eSMSAfrica
Use cases

SMS that fits your industry and your country.

Practical guides for 12 industries in six markets: what to send, copy-ready sample messages, the regulator and data protection rules that apply locally, and an API example. Written for the way each country actually pays, speaks and regulates.

Uganda, Kenya, Tanzania Rwanda, Zambia, Nigeria Sourced local rules

From SACCO deposit alerts in Mbarara to school fee reminders in Kampala, SMS is still the one channel that reaches every MTN and Airtel subscriber in Uganda. Pick your industry to see the messages that work, the UCC and data protection rules that apply, and how to send them with the eSMS Africa API.

Kenya runs on M-Pesa and SMS. Businesses use text messages for payment receipts, SACCO loan reminders, school fee balances and church announcements, in English and Kiswahili. Choose your industry to see sample messages, the CA, Safaricom and ODPC rules that apply, and how to send with the eSMS Africa API.

Kiswahili SMS reaches customers on Vodacom, Airtel, Yas and Halotel from Dar es Salaam to Mwanza, on any phone. Choose your industry to see Kiswahili and English sample messages, the TCRA and PDPC rules that apply, and how to send with the eSMS Africa API.

Rwanda has some of the clearest SMS marketing rules in Africa: identify yourself, say where you got the number, honour STOP within 24 hours and stay quiet between 7pm and 7am. Choose your industry to see Kinyarwanda, English and French sample messages, the RURA and data protection rules that apply, and how to send with the eSMS Africa API.

From mobile money receipts in Lusaka to input-season reminders for farmers in Eastern Province, SMS reaches Airtel, MTN and Zamtel subscribers on any handset. Choose your industry to see sample messages in English, Bemba and Nyanja, the ZICTA and data protection rules to follow, and how to send with the eSMS Africa API.

In Nigeria the route matters as much as the message: OTPs and alerts must travel on the transactional route to reach DND numbers, while promotions must respect the NCC 2442 Do-Not-Disturb choices. Choose your industry to see sample messages, the NCC, NDPA and sector rules that apply, and how to send with the eSMS Africa API.

Industries

The 12 industries we cover

Banking & microfinance

Transaction alerts, loan reminders, statements and member notices for banks, SACCOs and microfinance lenders.

Mobile money & fintech

OTP at sign-up and login, payment receipts, failed-payment nudges and fraud alerts for wallets, lenders and payment apps.

Insurance

Premium reminders, policy confirmations, claim status updates and renewal notices.

Healthcare

Appointment reminders, lab results ready, medication refills and outreach for clinics, hospitals and pharmacies.

Schools & universities

Fee reminders, term dates, results, attendance alerts and emergency notices to parents and students.

Retail & e-commerce

Order confirmations, delivery updates, loyalty points and consent-based promotions.

Logistics & delivery

Dispatch notices, rider ETAs, delivery codes, failed-delivery rescheduling and proof of delivery.

Agriculture

Input and payment notices, collection-day reminders, market prices and extension tips for farmers and cooperatives.

Government & NGOs

Programme registration, beneficiary payments, public notices and field-team coordination.

Hospitality & travel

Booking confirmations, check-in details, transfer pick-ups, event logistics and guest feedback.

Churches, faith groups & events

Service times, giving receipts, group announcements, event tickets and reminders.

Utilities, ISPs & telecom

Token and bill notices, outage alerts, installation appointments and payment receipts.

Another country? See coverage for all 54 African markets.

Get started

Start with one market, scale to 54

One account and one API for every African network. Test free with sandbox keys, then pay as you go.