Retail guides and articles

5 articles from eSMS Africa about retail. Newest first.

• SMS marketing for retail and e-commerce: a dashboard playbook How shops, supermarkets and online stores run promotions, loyalty messages and order updates from the eSMS dashboard without annoying customers. eSMS App Dashboard· 6 min read
• SMS Marketing for Kenyan Retailers: Opt-in, Sending Windows and M-Pesa Offers How Kenyan shops and online sellers build opted-in lists, write offers that fit one SMS, stay inside Safaricom's promotional window and measure results with M-Pesa. SMSBusiness· 9 min read
• Order and Delivery SMS for Nigerian E-commerce Map every order status to a transactional SMS, keep promotions on a separate sender ID under DND category 5, and use delivery codes to settle pay-on-delivery disputes. SMSBusiness· 7 min read
• Retail and E-commerce SMS Marketing in Uganda: Consent and Quiet Hours How Ugandan shops and online sellers stay within UCC regulations 11, 12, 19 and 20: consent, the three-month rule, STOP opt-outs, quiet hours and ready templates. SMSBusiness· 10 min read
• Retail SMS marketing in Zambia: daytime sending, consent and opt-out How Zambian shops and online stores can run SMS promotions that customers welcome: daytime sending, one offer a day, consent records, working opt-outs and order updates. SMSBusiness· 7 min read